HIGHER EDUCATION  |  REBRANDING

REGIONAL TO NATIONAL

A regional college jumped at the opportunity to re-envision its identity before undertaking national expansion.

LOGO TO BRAND

Entering new markets with no name recognition required more than a logo – a comprehensive brand platform was needed to elevate and differentiate.

A crowded market segment and stiff competition from established for-profit and traditional colleges upped the stakes.

A NURSING SCHOOL TO A FORCE IN NURSING

Commitment and Community. Stature and Support. Responsiveness and Results. The new brand permeates every aspect of the institution at every level of the student experience.